Press Releases

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Blued pledges to strengthen online safety on World Consumer Rights Day

BEIJING, March 15, 2022 — Blued, a world-leading online LGBTQ+ community platform connecting over 70 million users across continents, is reiterating its commitment to ensuring the safety of its users this World Consumer Rights Day with a series of in-app features and operational efforts. By investing in cutting-edge technologies such as AI, Blued is ramping […]

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BlueCity CEO Baoli Ma Named in the Debut Edition of the Gaingels 100

BEIJING, March. 7, 2022 – Baoli Ma, the founder, chairman, and CEO of BlueCity (Nasdaq: BLCT), a world-leading LGBTQ platform that provides a full suite of services aimed at fostering connection and enhancing the well-being of its global community, has been named in the premiere edition of the Gaingels 100, an inspiring collection of LGBTQIA+ entrepreneurs from around the […]

Get Flash(y) for the Holidays: Blued’s New Seasonal Feature Bridges Online-Offline Social Gatherings

BEIJING, Dec. 17, 2021 — Blued, a world-leading one-stop mobile destination connecting more than 60 million LGBTQ people worldwide, is launching ‘Flash’, a new event-based feature that enables users to connect in-person by opening their offline and online activities to fellow members of the community. Already released in South Korea and Vietnam, the feature will […]

BlueCity’s 2020 ESG Report Highlights Its Unique LGBTQ-Driven Corporate Citizenship

New report offers comprehensive look at LGBTQ platform’s environmental, social and governance philosophy and efforts across wide-ranging areas Among BlueCity’s noteworthy accomplishments in 2020 was its efforts to combat COVID-19 and HIV in countries around the world In 2020, BlueCity improved diversity in its workplace and user satisfaction for its Blued app, and reduced its […]

Blued Expands Access to HIV Services with Innovative Digital Prevention Feature

BEIJING, Nov. 30, 2021 — BlueCity (Nasdaq: BLCT), a world-leading LGBTQ platform that fosters connection and well-being, is integrating HIV prevention organizations into the international edition of its social networking app, Blued, as part of a landmark new feature ahead of World AIDS Day (Dec. 1, 2021). Set to be officially launched by the end […]

BlueCity Announces Third Quarter 2021 Unaudited Financial Results

BlueCity Announces Third Quarter 2021 Unaudited Financial Results

BEIJING, Nov. 26, 2021 (GLOBE NEWSWIRE) — BlueCity Holdings Limited (“BlueCity” or the “Company”) (Nasdaq: BLCT), a leading online LGBTQ platform, today announced its unaudited financial results for the third quarter ended September 30, 2021. Third Quarter 2021 Highlights Total revenues reached RMB270.0 million (US$41.9 million), a decrease of 9.3% from the same period in 2020. […]

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BlueCity’s He Health launches Mr. Heer, a male consumer health brand

BEIJING, Nov. 5, 2021 /PRNewswire/ — BlueCity (Nasdaq: BLCT) has announced that He Health, its health service platform for men, has officially launched Mr. Heer, a new consumer health brand dedicated entirely to male personal care and sexual health products. Mr. Heer products include condoms, lubricant, and wet wipes presented in consumer-friendly, discreet packing. The products complement He Health’s service offering by providing users […]

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BlueCity Announces Changes to Board and Committee Compositions

BEIJING, Nov. 1, 2021 /PRNewswire/ — BlueCity Holdings Limited (“BlueCity” or the “Company”) (NASDAQ: BLCT), a world’s leading online LGBTQ platform, today announced the appointment of Mr. Guojie Shi as a new independent director to its board of directors (the “Board”) and a member of the Board’s compensation committee (the “Compensation Committee”), effective immediately. Ms. Rong (Ruby) Lu has recently resigned from her […]

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BlueCity celebrates World Mental Health Day and calls for greater attention to LGBTQ+ well-being

BEIJING, Oct. 11, 2021 /PRNewswire/ — BlueCity (Nasdaq: BLCT), a world-leading LGBTQ platform that provides a full suite of services to foster connections and enhance the well-being of the LGBTQ community, is calling on the world to recognize and support under-represented groups this World Mental Health Day with a feature video and various campaigns across the globe. Held annually […]

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Blued affirms commitment to privacy with TrustArc’s TRUSTe Enterprise Privacy Certification

BEIJING, Sept. 9, 2021 /PRNewswire/ — Blued, a world-leading online LGBTQ+ community platform connecting more than 60 million users across continents, has announced that the international edition of its app has received the TRUSTe Enterprise Privacy Certification from TrustArc, a leader in data privacy management and automation. This certification demonstrates compliance with major global privacy frameworks, including Europe’s GDPR, Asia-Pacific’s APEC, and California’s CCPA, with Blued […]

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Blued launches Super Idol to showcase the vibrant talent within the global LGBTQ+ community

BEIJING, Sept. 8, 2021 /PRNewswire/ — Blued, a world-leading online LGBTQ+ community platform connecting more than 60 million users across continents, is set to launch “Super Idol”, a talent competition showcasing LGBTQ+ talent this month in Asia.     “Despite the restrictions brought about by the pandemic, 2021 is shaping up to be a landmark year for the celebration of the […]

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BlueCity Announces Second Quarter 2021 Unaudited Financial Results

— 18.0% year-over-year revenue growth– — 58.1% year-over-year total paying user growth– BEIJING, Aug. 24, 2021 (GLOBE NEWSWIRE) — BlueCity Holdings Limited (“BlueCity” or the “Company”) (Nasdaq: BLCT), a leading online LGBTQ platform, today announced its unaudited financial results for the second quarter ended June 30, 2021. Second Quarter 2021 Highlights Total revenues reached RMB291.9 million […]

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Blued prohibits screenshots and recordings to protect user privacy

BEIJING, Aug. 4, 2021 /PRNewswire/ — Blued, a world-leading online LGBTQ community platform connecting over 60 million users across continents, has introduced a series of new features, including prohibiting screenshots and screen recordings, to protect user identity and privacy. Blued’s privacy protection measures include prohibiting screen captures during live streaming once the broadcasters enable the function. Blued […]

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BlueCity’s He Health launches online consultation services, accelerating its foray into digital health

BEIJING, July 27, 2021 /PRNewswire/ — BlueCity (Nasdaq: BLCT) has announced that He Health, the brand’s health service platform for men, has officially launched its online consultation services with tens of doctors from China’s top hospitals available during the launch phase, marking a significant step forward in its digital health strategy. As China’s first Internet hospital platform dedicated entirely to male health, He Health focuses on […]

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BlueCity Appoints Alfred Chung-Chieh Ying as Chief Strategy Officer

BEIJING, July 15, 2021 /PRNewswire/ — BlueCity Holdings Limited (“BlueCity” or the “Company”) (NASDAQ: BLCT), a leading online LGBTQ platform, today announced the appointment of Mr. Alfred Chung-ChiehYing as the Company’s Chief Strategy Officer, effective immediately. Mr. Ying joins BlueCity’s executive leadership team to focus on BlueCity strategy, capital markets, mergers and acquisitions. Mr. Ying brings with him over 20 years of capital market experience and extensive […]

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BlueCity stays true to its mission as it celebrates 1-year IPO anniversary

The world’s first publicly-traded LGBTQ+ platform in the era of mobile internet caps off a year of major milestones BEIJING, July 8, 2021 /PRNewswire/ — BlueCity, a world-leading LGBTQ+ community platform providing a full suite of services to foster connection and enhance well-being within the community, is celebrating one year since its landmark IPO on July 8, 2020, when […]

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BlueCity’s He Health to introduce online consultation services and expand PEP delivery network

BEIJING, June, 21, 2021 /PRNewswire/ — BlueCity (Nasdaq: BLCT) today announced that He Health, the brand’s health service platform for men, will introduce comprehensive online consultation services and expand its PEP (post-exposure prophylaxis) express delivery network in the second half of this year. He Health obtained an Internet hospital license in April, which gave BlueCity greater agency by allowing it to […]

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Blued launches the #liveyourpride global campaign to encourage the everyday embrace of pride

#liveyourpride overcomes the pandemic with a series of digital events enabling the community to celebrate, safely yet together BEIJING, June 11, 2021 /PRNewswire/ — Blued, a world-leading online LGBTQ community platform connecting over 60 million users across continents, has launched the global #liveyourpride campaign to celebrate Pride 2021. Kicking off with a fresh new global brand video, the campaign […]

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BlueCity Announces First Quarter 2021 Unaudited Financial Results

— 30.7% year-over-year revenue growth– — 47.8% year-over-year total paying user growth– BEIJING, June 10, 2021 (GLOBE NEWSWIRE) — BlueCity Holdings Limited (“BlueCity” or the “Company”) (Nasdaq: BLCT), a leading online LGBTQ platform, today announced its unaudited financial results for the first quarter ended March 31, 2021. First Quarter 2021 Highlights Total revenues reached RMB271.1 million […]

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BlueCity Filed Annual Report on Form 20-F for Fiscal Year 2020

BEIJING, April 29, 2021 /PRNewswire/ — BlueCity Holdings Limited (“BlueCity” or the “Company”) (Nasdaq: BLCT), a leading online LGBTQ platform, today announced that it filed its annual report on Form 20-F (the “Annual Report”) for the fiscal year ended December 31, 2020 with the U.S. Securities and Exchange Commission (the “SEC”) on April 29, 2021. The Annual Report can be accessed on the Company’s […]